Marketing Manager

Job responsibilities:

• Develop and implement marketing strategies to enhance brand visibility and stimulate demand.

• Assist to manage the company’s social media platforms and website.

• Perform various marketing and operational tasks as needed.

• Plan and execute both online and offline marketing campaigns and events.

• Support the Leasing Team in replying customer inquiries via in-person interactions and social media channels such as WeChat, WhatsApp, and the company website.

• Conduct market research to evaluate performance metrics.

• Allocate and monitor marketing expenditures to maximize efficiency and effectiveness

Requirements:

• Degree Holder in Marketing, Communications, e-Commerce, Business, or a related field.

• At least 4 years of experience in the hospitality industry or a similar field.

• Proficient in social media management, particularly on platforms like WeChat, Xiaohongshu, Douyin, and YouTube.

• Willingness to explore and learn about the Chinese market with a focus on hospitality and student-related sectors.

• Skilled in photo, graphic, and video editing software.

• A collaborative team player who is self-motivated and proactive.

• Excellent verbal and written communication skills.

• Strong proficiency in both written and spoken English and Mandarin.

• Candidates with less experiences will be considered as Marketing Officer.