Assistant Marketing Manager

Responsibilities:

• Assist the Marketing Manager in developing and implementing marketing strategies that align with business objectives.
• Work closely with cross-functional teams to develop various promotional projects and oversee the production and quality of promotional materials (e.g., videos, animations, social media content, and below-the-line materials).
• Lead and execute digital marketing and social media strategies through integrated campaigns to raise brand awareness through different local digital channels in the UK, Europe, the US, and APAC markets.
• Manage overseas exhibitions and trade shows, including liaising with external parties such as exhibitors, suppliers and preparing relevant marketing materials.
• Build and maintain strong relationships with media agencies, external vendors to ensure seamless project execution.
• Monitor and analyse the performance of marketing activities and provide regular reports for management. Identify areas for improvement and recommend data-driven strategies to enhance campaigns’ effectiveness.
• Conduct market research and analyse customer insights to formulate marketing strategies for current and potential new markets.
• Perform any other ad hoc duties as assigned.
• Occasional travel may be required.

Requirements:

• Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.
• At least 5 years of marketing experience, with relevant B2B digital marketing experience, preferably in the healthcare, medical, or pharmaceutical industry.
• Creative thinker with strong analytical skills and a growth-oriented mindset.
• Highly self-motivated and results-driven, capable of working independently.
• Strong leadership skills with the ability to guide teams, support managerial functions, and drive operational excellence.
• Fast-paced with excellent communication and interpersonal skills.
• Excellent command of both written and spoken English and Chinese.
• Familiarity with global market trends, particularly in the US and Europe, is an advantage.

Job Types: Full-time, Permanent

Benefits:

• Dental insurance
• Flexible schedule
• Maternity leave
• Medical Insurance
• Opportunities for promotion
• Parental leave
• Work from home

Experience:

• B2B marketing: 5 years (Preferred)

Work Location: In person